BECKY'S BLOG
@rchernek
THREE DAY IMPROMPTU F&I WORKSHOP – “DON’T GET LEFT BEHIND”
Workshop Highlights
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How an F&I department evaluation keeps you in business and increases revenue.
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Why inconsistency in F&I product and pricing kills profits.
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How to remove pressure tactics from the F&I selling process.
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How to dramatically reduce the time customers spend in the F&I office.
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Why all management personnel should know the menu selling process.
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Why F&I departments are under fire and how to avoid legal problems.
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How to use dealer-tested solutions for overcoming objections and closing sales.
DAY ONE
9:00 AM – 11:00 AM
Introduction
CFPB (Consumer Financial Protection Bureau and Why It Matters)
The Interview Process
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Meeting the Customer on Their Terms
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Establishing a Common Bond
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Check the Transaction for Accuracy
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Product Need Awareness
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A Meeting of the Minds
11:00 AM – 11:15 AM
BREAK
11:15 – 12:30 PM
What’s on the Menu?
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Disclosure & Terms
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Product Consistency & Pricing
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Descending Terms & Customer Resistance
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Offering Options
12:30 PM- 1:30 PM
LUNCH
1:30 PM – 3:30 PM
Review & Role-Play
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Interview
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Menu Presentation
3:30 PM – 3:45 PM
BREAK
3:45 PM- 5:00 PM
When the customers says “NO! I want to stick to my base payment!”
DAY TWO
9:00 AM – 11:00 AM
Role-Play
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Interview
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Menu Presentation
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When the customer says “NO! I want to stick to my base payment!”
11:00 AM – 11:15 AM
BREAK
11:15 – 12:30 PM
F&I Training-Upselling Techniques
Learn how to effectively overcome the customer’s objections based on a value proposition. You will learn that “no” doesn’t always mean “no” It might just mean “Tell me more!”
12:30 PM – 1:30 PM
LUNCH
1:30 PM – 3:30 PM
Upselling Techniques
F&I Training-Service Contract Closes
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I Have my Own Mechanic
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Perfect Car
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I Have the Manufacturer Warranty
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It Costs Too Much
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Bought One Before, It Didn’t Cover Anything
F&I Training-Ancillary Product Closes
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Gap Protection
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Paint & Fabric Protection
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Tire & Wheel
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Key Replacement / Dent Ding / Theft Recovery
3:30 PM – 3:45 PM
BREAK
3:45 PM 5:00 PM
Role-Play
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Menu Presentation
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When the Customer Says “No! I want to stick with the base payment!”
DAY THREE
9:00 AM 11:00 AM
Role-Play
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Interview
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Menu Presentation
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When the Customer Says “No! I want to stick with the base payment!”
11:00 AM 11:15
BREAK
11:15 AM– 12:30 PM
Product Objections
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It Costs Too Much
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I Have My Own Mechanic
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Perfect Car
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Gap Protection
12:30 PM – 1:30 PM
LUNCH
1:30 PM – 3:30 PM
Role-Play
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Service Contract Closes
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Ancillary Products
3:30 PM- 5:00 PM
Credit Union Conversion
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Right of Off-Set
Questions & Answers
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