Chernek offers customized high-energy interactive workshops, and in-dealership training for automotive dealership groups, OEM, and allied industries on BDC/aftermarket, finance, compliance, lender management, and desking procedures. Includes aligning the digital retailing process from online to in-dealership. 

Rebecca has an extensive background in automotive retail spanning over three decades and has held various retail positions as a Corporate F&I Director and General Management.

Rebecca was recruited by JM&A in 1995 and promoted to the AutoNation division-the #1 retailer in the United States! Revolutionizing how F&I was going to get done, implementing menu selling strategies taking the nation by storm adding millions to the bottom line! 

Rebecca founded Chernek Consulting in 2001 on the same best practices strategies to provide superior F&I training, meeting performance objectives through a transparent philosophy. She positively impacts dealership performance by obtaining buy-in from all team members! " If you don't have buy-in no process or technology will stand the test of time!" 

Rebecca earned a sterling reputation throughout the years as a go-getter and has been referred to by many as a self-starter- high performer, and a challenging-spirited entrepreneur and motivator. 

Rebecca facilitated workshops for NCM Institute, NADA 20 Group, Sym-Tech Dealer Services, Automotive Dealership Institute, Mercedes Benz Financial Services, and others. Contact Rebecca directly to present to your group or customize a workshop for your training initiatives. Chernek works with small and large companies! 

Chernek specializes in aligning the workflow process from the time the customer touches down on the dealership website to BDC, desking to finalize the transaction with a winning menu presentation, in the F&I office, or with a single-point sales associate. Check out Chernek In-Dealership Training and Workshops for more details. 

Workshops include (2) months of complimentary continuing education and access to Chernek-On-Demand. Upgrade to rehearsal and get the impact that sticks! 

Contact Becky Chernek directly at 866-894-1899!